Last week in Social Media, Online Advertising

Social Media and Online Advertising Speeding UpIs it just me, or is time speeding up? I feel like this post keeps creeping up faster and faster each week! “Like sand through the hourglass, so are the days of our lives.” Ha. I don’t know what made me think of that, but let’s go with it.

Glad that’s over. Alright so, we’ve got two new CTOs to follow from last week! Facebook appointed it’s first ever CTO this week, Bret Michaels, who was the companies’ former Director of Platform. Another young buck, who to me looks alarmingly like Prince William’s doppelgänger. Not saying he’s evil, he seems like a cool guy with a borderline rockstar name. Let’s see what magic he’s got up his sleeve. Maybe he should take a quick read of Jason Calcanius’ heated letter to the big buck Zuckerberg. (A mass export button in Facebook? GREAT idea.) And not to take the backseat, is Raymie Stata was also promoted to Yahoo!’s CTO seat from an internal position of Chief Architect. He’s got a lot of interesting things to say about the direction of Yahoo properties, I’ll give you a hint…personalization is the key word there. Oh, and had you heard about “LikeJacking”? I hadn’t either. Read about it here.

Twitter was in the news again last week, alongside Google. Looks like they’re testing out a new ad format to boost Twitter followers. Concept is cool, I could see this picking up. But unfortunately, some dirty laundry was aired out as

an ex-employee decided to spill on his reasons for leaving the company. And speaking of Google, there’s some developments going on that have exposed the fact that the Google Street View team was “accidentally” recording WiFi data during it’s journey through some European streets. There’s quite the drama unfolding here, I suggest you give it a look and let me know what you think…”accident” or “predetermined action”?

I thought this was pretty cool and worth mentioning; Yelp has added an automated restaurant reservation service to it’s basket of goodies. It’s called OpenTable, and “any user who is logged in to Yelp will be able to make a reservation without having to leave the site. They won’t need an OpenTable account to take advantage of this new feature, either.” Now I like that!
Oh, and for a little bit of fun, Mashable managed to track down original viral video Star Wars kid phenomenon. That video was from 2002, has it really been eight years? ‘Cause it’s still funny.

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