The AffinityClick story
Most online ad companies use the shotgun approach
The conventional method is to place ads anywhere and hope for the best. This is bad for publishers (like bloggers) because the ads don’t match their content, bad for advertisers because ads aren’t placed intelligently, and bad for readers because the ads aren’t interesting to them.
Then AffinityClick had an idea
Target relevant products from leading merchants exactly where people are talking about them. Automatically. Relevant products from leading brands on topical blogs mean everybody is happy. More clicks, mores sales, higher CPC and CPM payouts.
Simple. Effective. Awesome.
Our management team
Our founders and management team are seasoned professionals who offer in-depth experience in planning and implementing social-marketing programs, personalization and segmentation solutions, search-engine marketing, plus web analytics and online advertising.
Justin Shimoon, President & CEO
Prior to founding AffinityClick, Justin was the founder and CEO of Sitebrand Inc from 2000 to 2008 (currently a director) - a company he took public on the Toronto Stock Exchange in June 2008. A 2008 recipient of the "Forty Under 40 Award" - presented annually in recognition of exceptional business leaders - Justin has a long track record of ambition, drive and success in his career. Previously, he earned the prestigious Wes Nicol Entrepreneurship Award from Carleton University (Ottawa, Ontario), from which Justin holds a degree in electrical engineering with a major in telecommunications and a minor in systems engineering.
Timo Mika Glaesser, Co-founder
Before co-founding AffinityClick, Timo was the co-founder and CTO of Samedi.de, Germany's first doctor/patient e-healthcare network that provides electronic calendar sharing and collaboration for doctors and patients. He has worked on various projects over the last decade through his consultancy firm, Datanomisch. More recently, he has worked with companies such as T-Online, Street One, Scout24 among others. Timo holds a Master's degree in Computer Science from Humboldt-Universtat zu Berlin, and has received a doctoral scholarhsip from the German Research Foundation.
Our Partners
AffinityClick is excited to be partnering with some of the biggest retailers online, with popular bloggers and publishers, plus a vast and growing list of agencies and comparison-shopping engines. Combined, this is a network that makes AffinityClick a success!
The select partners below ensure that the placements we partner with for relevant web content are effective and, above all, contextual.
